What Can A Grocery Store Teach Travel?
So why isn’t the travel industry using Foursquare to increase business and build a loyal travel base the way Vons is?
Contrary to what the puerile think, Foursquare is not about badges and mayors.
The location based service giant is all about making deals with commercial partners, and creating new ways of rewarding customer loyalty.
Tristan Walker, Foursquare's director of business development , admits it. He likens it to those foodie movies where the