Journalism (2)

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Kill the Travel Press Release-Tweet it Instead

So I was sitting at a media lunch when I overheard someone from a Canadian tourism office say to her companion that they were thinking of no longer sending travel media releases out. They were going to tweet them instead.

I was taken aback because just an hour previously, I wrote  this article and thought somehow she was the  angel of affirmation.

But she’s right on.

I receive on average 35 travel press releases a day,  in one form or another.

And that’s

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I stepped out of my hotel and into a time machine.

 

Transported back, not in the typical resurrected town like Williamsburg, Va. or quaint seaport village like Mystic, Ct., but truly back where I remembered with emotions raw enough to bring tears to my eyes. I cried tears of grief, and tears of joy. The images I saw were contemporary and vivid. I lived them, and here I relived them. I was standing in the Newseum, Washington DC's newest museum of the news media, hence it portmanteau of a name.

 

 

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