Here's another key question that I have been hearing a lot (both in emails and the comments on this blog) and give you a couple more examples of social proof (video testimonials). The question is this:
“What about traffic to my web site?”
In other words, how do you get people to your website?
This is a great question, and I am really pleased that so many of you are asking it – it shows that we have some really sharp readers. 
You see, in the beginning of the Internet, we were in the “build it and
