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Happy Airports Make More Money

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Happy Airports Make More Money

It’s basic economics: happy airport customers spend more money in the airport’s retail shops than do unhappy ones.

In fact, global marketing and information giant J.D. Power and Associates says happy passengers spend an average of $20.55 on airport retail purchases, or 45 percent more than the grumpy ones, who spend only $14.12 on airport retail shops and eateries.

But, the report says only a small percentage of passengers (9 percent) are "truly
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