Many people outside of the tourism industry tend to think of tourism and travel as an ongoing never-ending party. Yet anyone who has ever worked in the world’s largest peacetime industry knows that travel and tourism professionals spend long hours at work and that travel and tourism works to a great extent like any other large corporation.  Just as in other businesses tourism and travel professionals need to deal with budgets, have to justify lost opportunities and must overcome the issue of spoilage.  The loss of revenue from an unsold airline seat or hotel room can never be recaptured.  Travel and tourism executives have other problems that CEOs or leaders in other industries do not have. ..

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