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Best practices for online hotel marketing

How do you get more online bookings and scale up your hotel revenue? As simple as the question may sound, as you probably well realize, the answers can be tricky and challenging. And these days, that's where digital marketing comes in. With the boom in both the Internet and the hospitality industry, digital marketing has become a crucial part of the hotel business. Creating an effective presence online to increase your bookings and hence revenue is no longer just an option, it's a necessity.…

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How effective digital marketing can lead to higher hotel revenues

  How do you get more online bookings and scale up your hotel revenue? As simple as the question may sound, as you probably well realize, the answers can be tricky and challenging. And these days, that's where digital marketing comes in. With the boom in both the Internet and the hospitality industry, digital marketing has become a crucial part of the hotel business. Creating an effective presence online to increase your bookings and hence revenue is no longer just an option, it's a…

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7 of the top destination marketing brands of 2023

  Visit Maldives Over the past decades, destinations in Europe, North America, and the Caribbean have been the stars in both destination branding and popularity among travelers. And while all the above certainly remain among the world´s most powerful performers in tourism, the World Travel Awards (dubbed “the Oscars of travel”) in 2023 have underscored strong showings outside these traditional areas, particularly in Asia and the Middle East. Here´s a quick rundown of this year´s winners:…

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  • Allison, this sounds like a incredible value! I'd be interested in learning how fast an offer like this sells out....Best, Agnes
  • PRESS RELEASE: The BROADMOOR REINTRODUCES THE POPULAR 72 HOUR SALE
    Five Star, Five Diamond Colorado Resort Makes History Once Again

    Colorado Springs, CO (April 15, 2010)… From 12:01AM Friday, April 16 to Midnight Sunday, April 18, book a luxury stay in 2010 at the Five Star, Five Diamond BROADMOOR in Colorado Springs, Colorado, for half the price.

    Make a reservation for a vacation in 2010 and receive 50% off all room, suite and BROADMOOR Cottages rates. Choose Kids Eat Free* where children 10 and under eat free from the youth menu at Tavern, Charles Court, Summit, Penrose Room, Golf Club and Lake Terrace, or choose a Complimentary Day Pass to The Spa at The BROADMOOR** that includes the aromatherapy room, dry saunas, steam rooms, the Mountain View room, men's and ladies' fireplace lounges, as well as standard showers and locker facilities.

    This 72 hour sale is one-time-only in 2010 offering the lowest rates available. It will not be available at any other time this year.

    Reserve by calling 800.634.7711 on Friday, Saturday and Sunday, or book on line at broadmoor.com by clicking on “Packages and Specials.”

    *Excludes Sunday Brunch.
    **Spa day pass is for one time use during stay per person (must be 16 yrs or older).
    Not available for groups or packages. Subject to availability. Some restrictions apply.

    ABOUT The BROADMOOR:

    The Broadmoor, located at the foot of the Rocky Mountains in Colorado Springs, Colorado, is the longest consecutive winner of the AAA Five-Diamond and Forbes/Mobil Travel Guide Five Star awards for excellence. Opened in 1918, The Broadmoor is situated on 3,000 acres with 744 hotel rooms and suites surrounding Cheyenne Lake, three championship golf courses, a Forbes/Mobil Travel Guide Five Star Spa and Fitness Center, plus 18 restaurants, lounges and bars including Colorado’s only Five Star, Five Diamond restaurant, Penrose Room.



    Contact: Allison Scott, Director of Communications
    The BROADMOOR
    ascott@broadmoor.com
    719.577.5718
    www.broadmoor.com
    High resolution images are available on request
  • Good-day,

    Our travellers book directly with our direct-linked travel trade clients.

    If you want them see your travel offers and buy directly from you, this information may be of interest to you and your travel-trade connections.

    We are expanding some of our travel categories and invite you to review this opportunity to target direct bookings for your own travel sales.

    TheTopTravelClub.com has over 400 independent travel businesses cumulatively offering 10's of 1000's of direct booking discounts for travel in over 80 countries to our members and visitors.

    We would like to offer your travel products and any other services to our members and visitors. We never charge any travel business for any of our services.

    You have total control of the offer and can add, change or delete at any time ....just notify us of any link or contact changes.

    Simply offer direct booking discounts ( the commissions/fees that you would normally pay to a middleman) or special offers that are only available to our members and they will 'go direct' to you for all bookings, information and payments using the Destination and Travel Category links on our site. You deal directly with them and have the opportunity to offer other products and services. We do not sell travel or take reservations!

    You can use our own unique TopTravelVouchers or you can create a unique page on your own website only available to our members.

    For your due diligence, please go to our website at www.TheTopTravelClub.com

    1...Take a look around.
    2...Scroll to the bottom of our front page for a randomly selected list of all of our travel trade clients or select by destination or category.
    3...You can then decide on how many links you want to have by destination or activity category (no limit).
    4...Find the link 'add your site' at the top of our front page to complete our online application form.
    5...You can offer a '%' or a 'Value' amount.

    Now you can see that we have a very simple but very cost-effective way of getting more direct bookings for you. And you do not pay us anything!

    Our income is 100% membership dues. We do not earn any income from affliliates or non-client ads (google etc) that may detract from your links.

    As a bonus for joining us, we will offer you a free family membership ($99usd) for your own family travel savings.

    We operate out of Vancouver, BC and Carlsbad, Cal.

    Sincerely,
    Tony Humphrey, FCA
    tony@thetoptravelclub.com
    skype available
  • I'm writing a book on the undiscovered Yucatan Peninsula of Mexico. Any ideas, suggestions, PR & lodging contacts, etc will be appreciated.
  • Yes, it's good as we need a tourism board to promote travel here from foreign countries. $10 is nearly the cost of 4 liters (about a gallon) of gas (petrol) in some European countries (e.g. Netherlands), so the price shouldn't put anyone off from visiting the USA.
  • Tripatini Needs Your Opinion: Is the New $10 Tourist Tax on Foreign Visitors Good for the U.S. Travel Industry? Please reply on our Bulletin Board post. Thanks!
  • The International Food Wine & Travel Writers Association is in the process of lining up press trips for 2011. If you are interested in proposing your destination, please let me know.

    Maralyn D. Hill, President
    IFWTWA
    Maralyn@ifwtwa.org
  • NEWS: Hotel Wailea Maui offering two 'active-adventure' packages ... http://hawaiitravelmarketplace.wordpress.com/2010/03/02/hotel-waile...
  • News - Kauai Beach Resort celebrates new name with specials and cultural calendar of events ... http://everydayhawaii.blogspot.com/2010/03/kauai-beach-resort-celeb...
    Kaua‘i Beach Resort celebrates new identity with introductory special and calendar of cultural acti…
    Located on the eastern coast of Kaua ‘i, the oceanfront Kaua‘i Beach Resort is celebrating its new identity (sans Hilton) with several speci...
  • Did anyone see this item yessterday on the NYT blog, which raises the question: does the USA need a national tourism board?

    Bill to Create U.S. Tourism Board
    By Lionel Beehner

    The number of foreign visitors to the United States in 2009 was 9 percent below 2000. A new bill that passed the Senate last week, and is expected to be signed into law, aims to reverse that trend.

    The Travel Promotion Act would create a national tourism board to develop ad campaigns and raise awareness of United States security and visa procedures. The tourism board would be financed by a $10 fee on foreign visitors who do not need a visa to enter the United States.

    The travel industry has long advocated for a tourism board, arguing that the United States is one of the few industrialized nations without one. A January 2010 study by Oxford Economics, a forecasting and research group in Britain, estimated that a tourism bureau would bring in 1.6 million additional foreign visitors yearly, as well as pump about $4 billion into the U.S. economy.

    Critics of the bill, including some Republicans and some airline industry representatives, say that the slump in foreign tourism is not a public relations issue, but rather a result of strict immigration rules that subject visitors to unwelcoming, and even humiliating procedures.
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