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Best practices for online hotel marketing

How do you get more online bookings and scale up your hotel revenue? As simple as the question may sound, as you probably well realize, the answers can be tricky and challenging. And these days, that's where digital marketing comes in. With the boom in both the Internet and the hospitality industry, digital marketing has become a crucial part of the hotel business. Creating an effective presence online to increase your bookings and hence revenue is no longer just an option, it's a necessity.…

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How effective digital marketing can lead to higher hotel revenues

  How do you get more online bookings and scale up your hotel revenue? As simple as the question may sound, as you probably well realize, the answers can be tricky and challenging. And these days, that's where digital marketing comes in. With the boom in both the Internet and the hospitality industry, digital marketing has become a crucial part of the hotel business. Creating an effective presence online to increase your bookings and hence revenue is no longer just an option, it's a…

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7 of the top destination marketing brands of 2023

  Visit Maldives Over the past decades, destinations in Europe, North America, and the Caribbean have been the stars in both destination branding and popularity among travelers. And while all the above certainly remain among the world´s most powerful performers in tourism, the World Travel Awards (dubbed “the Oscars of travel”) in 2023 have underscored strong showings outside these traditional areas, particularly in Asia and the Middle East. Here´s a quick rundown of this year´s winners:…

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  • A tripatini member has just gotten a new position, for which she'll be filming shorts about hotels. She's looking for some public relations representatives with whom she can arrange coverage. You can see her inquiry here: http://www.tripatini.com/forum/topics/i-need-hotel-pr-contacts-for-... 

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  • One of our fellow Tripatini members, a Kenyan eco camp, is looking for a few good tips on how to boost occupancy. We'd be grateful if you could help. Please reply to  this link for our Ask A Travel Pro forum.  Thanks!

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  • A Tripatini member is asking about strategies for identifying likeminded tour operators with which to cooperate on marketing. If you have any thoughts on the subject, kindly reply at this link to our Ask A Travel Expert forum. Thanks!

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