London, January 27, 2011 - Spot the best-dressed fashionistas during London Fashion Week 2011 with the London Sightseeing Pass. The fashion-forward can head to the Design Museum to take a look at the Drawing Fashion exhibition which celebrates a unique collection of some of the most remarkable fashion illustrations from the twentieth and twenty first centuries. These original works define the fine art of illustrating fashion, from the collections of Chanel, Dior, Comme des Garçons and Poiret as well as Viktor & Rolf, Lacroix and McQueen. Or for something a little different Winston Churchill’s Britain at War Museum has an exhibition of popular fashions during war-time Britain. Take a trip to Harrods to browse all of the latest fashion trends and present a London Sightseeing Pass at the Harrods shop on the Lower Ground Floor to pick up a free gift*

The London Sightseeing Pass gives access to these and over 55 top London attractions including Shakespeare’s Globe Theatre, Westminster Abbey and City Cruises’ Thames River Cruise.

Users have priority access at the busiest sites to avoid queues, a free guidebook and over 40 additional deals and discounts, making the London Sightseeing Pass the perfect money saver and the ideal way to explore the city’s premier attractions.  

The London Sightseeing Pass gives access to these and over 55 top London attractions and is available for as long or as short as you want – from just one day or up to six days - the passes cost from approximately $65 per adult or $44 for children aged 5 -15 years.

You can all the activities that London Pass has to offer at www.londonpass.com including a London map tool to plan visits, details on all the attractions included and full information on special offers exclusive to London Pass holders such as commission free currency exchange.

*Show your London Pass when spending $40 or more in the Harrods shop on the Lower Ground Floor and you will be offered an exclusive free gift. 

London Fashion Week is February 18– 23, 2011.

For more information and to buy a London Pass visit www.londonpass.com.

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Press information and images:

Randi Leeds
 
randi.leeds@serendipitycommunications.net

203 391 8397
 
Note to Editors:  About Leisure Pass Group
Tourism specialist Leisure Pass Group creates and manages ‘smart card’ pass systems for cities around the world. The company was founded in 1998 and has established pass products in cities including London, Paris and New York.

Additionally Leisure Pass Group provides the technology (the ‘Leisure Pass Operating System’ or LPOS) which powers other successful pass programmes, amongst which are the Stockholm Card, the Great British Heritage Pass and the York Pass.